Facebook has recently changed their algorithm to show post with the most activity and buzz first. Try creating post content that will generate comments, has an attention-grabbing image, and that has a link back to your website.
Directly asking for comments and shares is frowned upon, so try and do this in the most organic and genuine way possible.
· Create a poll:
Example: "What is your favorite outdoor adventure? a) Camping b) Hiking c) Swimming..."
· Ask a simple question:
Example:"What is your most memorable outdoor adventure?"
· Create a fill in the blank sentence:
Example: "My all-time favorite outdoor adventure is _______."
· Run a Contest:
In this case, you can ask for comments but you cannot require the post to be shared. Make sure to add constraints such as only available for a certain amount of time, that this post doesn't HAVE to be shared to enter, and what prizes you're offering.
Example: "Leave a comment below to be entered into a drawing to win $50 off your first service!"